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AMA New York Insights

Curated posts from members of the AMA New York Board

What Are Effective Hospital Marketing Strategies In 2023?

What Are Effective Hospital Marketing Strategies In 2023?

Hospitals have been moving from traditional marketing strategies to new digital-based methods to attract new patients, improve customer service and drive loyalty. Hospital marketing strategy is an important part of an overall business plan, as it helps hospitals connect with potential patients and increase revenue by leveraging existing assets.

The Marketing Hall of Fame 2023

The Marketing Hall of Fame 2023

Induction into the Marketing Hall of Fame is a unique honor. The Marketing Hall of Fame is different from other awards in five ways that make it an honor its recipients can be especially proud of.

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Member Contributions

Curated posts from AMA New York membership
Meet Deborah Grossman, Our New Volunteer Spotlight Award Winner!

Meet Deborah Grossman, Our New Volunteer Spotlight Award Winner!

AMA New York Volunteer Spotlight Award recognize exceptional volunteers whose contributions grow the organization and create exciting initiatives for the chapter’s members and marketing industry as a whole. This year, we recognize Deborah Grossman who first joined the chapter in 2019 and played a significant role in promoting the AMA’s professional development and networking events.

Leadership Shifts During the Pandemic

Leadership Shifts During the Pandemic

Has the pandemic brought teams closer together? Interviews with 75 industry leaders shows that taking a human-centric approach to your work has positive effects on your employees, your productivity, and your sense of purpose.

The 13 Must Know Twitter Tips

The 13 Must Know Twitter Tips

Twitter is one of the most popular social media apps for small and big businesses – it’s an easy way to connect with your customers with just one tweet. Here are 13 must-know tips for using Twitter to promote your brand. #12 is our favorite!

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